an echo or a voice

i said when i started this on the fly...this will be the voice of small business, of real people...sometimes, i will elaborate on things that I, personally, would be better sharing...because well, it is always good to have a wingman to shout your praises..or explain things that might be taken wrong...

in the midst, sometimes things come up i have to take an aside to flesh out the idea...

and that there is a difference between having a voice, and being an echo...an echo is a secondhand idea...it is a knock off...like purses you buy on the streets of Time Square...

well, they might walk and talk like an original..but they are missing the substance...and won't last as long...and you will never be sure the origins are legal..

if you have a small business, your strength is in your uniqueness...figure out what that is...and let it shine...then no matter what the market is doing, this will position your business for success. 

one of the differences in an echo or a voice...well, here are me and two of my kiddos...one in the midst of photobombing and this weird reflection in his eye?? any way going no filter for you...though they are my offspring, they have the same makeup as i, they are oh so different...and they each have their own opinions...ahem...

that is why i want to share the voice of small business...for people to realize they are not an echo of big business, they are unique...each one different despite having similar composition.

;) alyse